[Harp-L] Re: Hohner pricing and blister packs

[JohnnieHarp <johnnieharp@xxxxxxxxx>]

> He told me that he has just been ripping them out of > the packs for a couple months and
> displaying them the old fashioned way!!! I thought that was pretty funny. All is not lost.


Hi AJ

LOL ... Earlier today I suggested in a post or in a direct email that
this might happen given the nature of the normal harmonica selling
process and the interference of blister packaging in this.

Saw some blister packed MB and Sp20 the other day for the first time,
on display on a Hohner display rack. Hanging just below a few $10
Hohner Hot Metal blister packed. The Hot Metals weren't in the box but
side by side with the box, blister packed together, so the harmonica
could be seen in the packaging. Am I explaining this clearly? Don't
remember if the MB and Sp20 were in the box blister packed, or beside
their box/case and blister packed.

What was really striking though was that instead of being in the
department's nice glass harmonica display case like before, side by
side with the Suzukis, Oskars, etc., looking pretty, the Hohners were
now hanging off to the side away from the other harps on a cheesy
looking rack, in a much less visible location, due to the space
available.

Now THAT'S good marketing! ROTFL